Both tools track AI search visibility. Neither one builds it for you.

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At a Glance

Profound vs Searchable: Feature Comparison

Which Tool Wins on the Dimensions That Actually Matter?

Monitoring depth

Both Profound and Searchable show you where your brand surfaces across AI models and how competitors compare. Profound has a longer track record in enterprise; Searchable emphasises real-time answer tracking and share-of-voice.

Execution gap

Neither platform writes content, distributes it, or places it on the sources LLMs cite. You still need a team to act on what the dashboard tells you.

Lead capture

Neither Profound nor Searchable surfaces the identity of inbound visitors arriving from AI referrals. Knowing your AI visibility score and knowing who showed up on your site because of it are two different things.

Who Each One Is Built For

Profound is a strong fit if you:

• Have an in-house marketing or SEO team ready to act on the data

• Want enterprise-grade brand monitoring across multiple LLMs

• Need to report AI visibility to leadership with structured dashboards

• Are comfortable building and executing your own content strategy from insights

Searchable is a strong fit if you:

• Want real-time visibility into how AI models recommend your brand

• Need share-of-voice benchmarking against specific competitors

• Have an internal team that can run AEO fixes flagged by technical audits

• Prefer a monitoring-first approach before committing to a full content build

What If You Do Not Have a Team to Execute?

Profound and Searchable answer the question "where do we stand?" Simaia answers the question "how do we fix it and who showed up because of it?"

Simaia is an agentic marketing team that replaces the need to hire a marketing manager, content writer, PR contact, SEO consultant, and lead intelligence vendor. For B2B companies across APAC without the internal capacity to act on AI search data, Simaia runs the entire playbook: audit, content creation, distribution, and lead identification, delivered as a done-for-you service.

A global textile manufacturer working with Simaia grew AI bot visits from 741 to 2,546 year-over-year, doubled website traffic over five months, and saw inbound leads grow 10x within two months. A Healthcare SaaS client in Australia went from 0% to 45% AI search visibility in 2.5 months, and Simaia de-anonymised a major Australian healthcare visitor, surfacing a high-value lead the sales team could action directly.

Find out if Simaia is right for your business →

FAQ

What is the difference between Profound and Searchable?

Profound and Searchable are both AI search visibility platforms that track how brands surface across LLMs including ChatGPT, Claude, Perplexity, and Gemini. Profound is positioned toward enterprise brand monitoring with structured dashboards. Searchable, founded in 2025, emphasises real-time answer tracking and share-of-voice analytics, and raised roughly $4 million in pre-seed funding. Both require an internal team to act on findings.

Do Profound or Searchable create content to improve AI visibility?

No. Both platforms identify gaps and track rankings, but neither writes blog posts, places press releases, publishes LinkedIn content, or distributes material to the sources LLMs cite. Content creation and distribution must be handled separately by your team or an external partner.

What does Simaia do that Profound and Searchable do not?

Simaia writes and places the content that earns LLM citations, runs a 50-prompt AI search audit across five platforms, identifies inbound visitors by name, email, phone, and LinkedIn, and manages all publishing against Google Search Console health so existing organic rankings are protected. It is a done-for-you marketing team, not a dashboard.

Can a small B2B company without a marketing team use Profound or Searchable?

Both tools are designed for brand and marketing teams with the capacity to interpret data and execute changes. A company without in-house marketing capacity would gain visibility data but have no clear path to acting on it. Simaia is built specifically for B2B companies with little to no in-house marketing who need the full function delivered as a service.

How quickly does Simaia produce results?

A Healthcare SaaS client reached 45% AI search visibility across major LLMs in 2.5 months. A global textile manufacturer saw a 10x increase in inbound leads within two months. Simaia publishes at pace: 90 LLM-optimised blog posts were published in the first month for one client.

What platforms does Simaia cover?

Simaia runs its AI search audit and content strategy across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overview. Content distribution is matched to the sources each model prefers: ChatGPT cites LinkedIn, Google AI Overview cites Reddit, and so on.

How does Simaia identify leads from AI search traffic?

When a buyer finds a client in an AI answer and lands on their website, Simaia de-anonymises that visitor and surfaces the company name, individual contact, email, phone number, and LinkedIn profile. That lead record is handed directly to the client's sales team.

Is Simaia a replacement for tools like Profound or Searchable?

Simaia includes an AI search audit and competitor gap analysis that covers what monitoring tools provide. For companies that already have an internal team running Profound or Searchable and just need execution support, Simaia can serve as the content and distribution arm. For companies without an internal team, Simaia replaces the need for a standalone monitoring tool altogether.

About Simaia

Simaia is an agentic marketing team that provides both AI search strategy and full execution for B2B companies. It serves founders, sales leaders, and marketing teams across APAC, including SMEs, tech startups, outsourcing and HR firms, manufacturers, suppliers, and service businesses. Simaia runs the entire AI-visibility playbook across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overview so clients appear in AI-generated answers without needing to hire, learn, or operate the function themselves.