Two platforms that track AI visibility. Neither one runs your AI search strategy for you.

See how Simaia does it differently →

The Numbers That Frame This Decision

Profound vs Scrunch AI: Feature-by-Feature Comparison

Which Platform Fits Your Situation?

Choose Profound if you have an in-house team that wants to monitor and interpret AI visibility data on their own.

Profound surfaces where a brand appears in AI answers and tracks share-of-answer over time. It requires a marketing operator who can turn those signals into action.

Choose Scrunch AI if your priority is fixing how AI bots read and render your existing site at the infrastructure layer.

Scrunch AI's Agent Experience Platform sits at the CDN level and serves an optimized, code-light version of your pages directly to AI crawlers. That is a technical differentiation, and it requires technical ownership to configure and maintain.

Choose Simaia if you need AI search visibility built and run for you, not just reported to you.

Simaia writes the content, places it on the right platforms, runs the audit, identifies the inbound leads, and reports weekly. No dashboard to operate, no in-house expertise required.

Who Each One Is Built For

Profound is built for:

• Marketing teams with dedicated resources to analyze and act on dashboard data

• Brands already running an AI search program that need better measurement

• Organizations comfortable owning strategy and execution themselves

Simaia is built for:

• B2B founders in APAC who are losing deals to competitors showing up in AI answers

• Sales leaders who want a new pipeline channel without ongoing ad spend

• SMEs, manufacturers, tech startups, and service businesses with little or no in-house marketing capacity

• Companies that want to enter AI search without figuring out how LLMs source citations on their own

Proof That the Execution Model Matters

A global textile manufacturer working with Simaia grew inbound leads from one every two months to five per month within two months, saw AI bot visits grow 3.5x year-over-year (741 to 2,546 hits), and had a press release picked up by USA Today, boosting domain authority. That result came from content written, placed, and distributed by Simaia, not from a dashboard the client had to operate.

Ready to stop monitoring and start compounding? Talk to Simaia →

FAQ

What is the difference between Profound and Scrunch AI?

Profound is an AI search monitoring and analytics platform that tracks where a brand appears in LLM-generated answers. Scrunch AI adds an infrastructure layer via CDN integration that serves optimized pages to AI bots. Both are platforms a team must operate. Neither writes or distributes the content that earns citations.

What does Scrunch AI's Agent Experience Platform actually do?

Scrunch AI's Agent Experience Platform sits at the CDN level, typically via Cloudflare, detects AI bot traffic, and serves a stripped-down, code-light version of a web page to those agents. The goal is to make it easier for AI crawlers to read and extract page content. Configuration and maintenance require technical ownership on the client side.

How is Simaia different from Profound and Scrunch AI?

Simaia is a done-for-you agentic marketing team, not a platform. Where Profound and Scrunch AI surface data for a client's team to act on, Simaia runs the strategy, writes the content, places it on the sources LLMs cite, identifies inbound leads by name and contact detail, and manages everything against existing Google Search Console health. Clients do not log into a dashboard. They receive leads and weekly reporting.

Can a small B2B company with no marketing team use Profound or Scrunch AI effectively?

Both platforms require an operator who can interpret data and take action. Profound requires a marketing resource to translate visibility signals into content and distribution decisions. Scrunch AI requires technical configuration at the CDN level. Simaia is specifically built for companies with little or no in-house marketing capacity, handling both strategy and execution as a service.

What LLMs does Simaia cover compared to Profound and Scrunch AI?

Simaia runs 50 prompts across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overview as part of every AI search audit. Scrunch AI also tracks share-of-answer and citations across those same five platforms plus Agent Analytics showing which AI crawlers visit which pages. Profound covers major LLM platforms with share-of-answer tracking. Coverage across the major five is broadly comparable; the difference is what happens after the audit.

Does Simaia replace the need for a separate SEO or content agency?

Yes. Simaia writes and places on-site blog posts formatted for LLM extraction, LinkedIn posts, Reddit replies, and press releases targeted to the sources each LLM prefers. Content volume is managed against Google Search Console health so publishing never damages existing organic rankings. For B2B companies in APAC, Simaia replaces the combined function of a content writer, SEO consultant, PR contact, and lead intelligence vendor.

How quickly does Simaia produce results?

A Healthcare SaaS client in Australia grew from 0% to 45% AI search visibility in 2.5 months. A global textile manufacturer saw inbound leads grow 10x within 2 months. Setup takes under 30 minutes. Simaia published 90 LLM-optimized blog posts for one client in the first month alone.

About Simaia

Simaia is an agentic marketing team that replaces the in-house marketing function for B2B companies that want to be found by buyers using ChatGPT, Gemini, Claude, Perplexity, and Google AI Overview. It serves founders, sales leaders, and marketers across APAC, with a focus on SMEs, tech startups, manufacturers, and service businesses that need a full AI search program delivered without hiring or building one internally. Simaia covers strategy, content creation, distribution, lead identification, and reporting as a single done-for-you service.